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FTAN, ANJET engagements, others listed, as Tourism minister unveils scorecard

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Minister of Tourism, Ms Lola Ade-John
Minister of Tourism, Ms Lola Ade-John

[Tourism Renaissance Under Honourable H Lola Ade-John: A Year of Achievements Aligned with President Tinubu’s Renewed Hope Agenda]

 In the past year, the Honourable Minister of Tourism, Lola Ade-John, has driven a transformative agenda for Nigeria’s tourism sector. Her efforts align seamlessly with President Bola Tinubu’s 8- Point Renewed Hope Agenda.

Emphasising the potential of the tourism industry for economic diversification, job creation, and inclusive growth, Honourable Minister Ade-John’s comprehensive approach aims to bolster Nigeria’s tourism industry, creating a positive impact on the nation’s economy and global image, making it the premier tourist destination in Africa and the world.

Establishment of Regulatory Frameworks

The Ministry of Tourism, under the leadership of Honourable Minister Lola Ade-John, has made significant strides in improving governance to ensure effective service delivery in Nigeria’s tourism sector through several key initiatives and reforms aimed at enhancing transparency, accountability, and efficiency.

Firstly, the resuscitation of the Presidential Council on Tourism (PCT) is a pivotal move achieved by the Honourable Minister. The PCT, which includes stakeholder ministries and state governments, provides strategic direction and oversight for tourism development in Nigeria. This council will ensure that tourism policies are well-coordinated and effectively implemented across all levels of government.

Another significant step was the establishment of the committee and sub-committees for the

review of the National Tourism and Hospitality Policy and the Nigerian Tourism Development

Masterplan with the assistance of the Nigeria Economic Summit Group (NESG). Over 100 public and private sector participants and industry experts were invited to enable the comprehensive institution and implementation of the policy and masterplan, and have concluded the initial review.

Additionally, the Ministry of Tourism recently concluded the highly anticipated Annual General

Meeting with state commissioners, permanent secretaries, and directors of the tourism and hospitality industry from all 36 states of the Federal Republic of Nigeria. This meeting fostered a

unified strategy to enhance Nigeria’s tourism sector, focusing on sustainable development and

local engagement. Despite the country’s unique challenges, this milestone realisation is set to catalyse progress, drive innovation, and foster collaboration in the country’s buoyant tourism sector.

The National Multi-disciplinary Committee on Classification and Grading of Accommodation Establishments, in collaboration with ECOWAS, has also been inaugurated in the short year. The team of hospitality experts is tasked with setting and maintaining high standards for all tourism-related accommodations in Nigeria, ensuring they meet international benchmarks. Through this initiative, the Ministry aims to elevate the quality of tourism services, making Nigeria a more attractive destination for tourists.

Finally, through the Ministry of Tourism, Nigeria aligns fully with UN Tourism principles, policies, and frameworks for sustainable and responsible tourism practices. The country maintains an active membership in UN Tourism programs focusing on ethics, security, statistics, marketing, and human capital development. Guided by the UN Tourism Global Code of Ethics and Sustainable Development Goals, the Ministry’s policies and initiatives emphasise tourism’s role in socio[1]economic progress. The Ministry is committed to adhering to global standards and leveraging shared knowledge to enhance its tourism competitiveness.

Community-Based Tourism and State Government Engagement

Honourable Minister Lola Ade-John has launched two nationwide community-based initiatives.

The first, the ‘Doctrine According to Tourism,’ is a nationwide campaign that will empower local communities with the knowledge and tools needed to embrace tourism as a catalyst for economic growth and cultural preservation. Through a multi-faceted approach, including workshops, awareness campaigns, and community consultations, the campaign will actively involve local communities, indigenous groups, and marginalised populations. By fostering meaningful engagement and empowerment, it aims to ensure that everyone has a stake in Nigeria’s tourism development.

The second initiative, the ‘EcoGenesis Incubator Series is a Sustainable Tourism Entrepreneurship Programme for Youths in Nigeria that endeavours to catalyse innovation and drive economic empowerment among young individuals across the nation’s six geopolitical zones. This programme has already been launched in several states including Benue, Ekiti, Lagos, and the F.C.T. Through a meticulously designed framework, this program offers a dynamic platform for youth residing in local communities to articulate and refine their tourism product or service concepts within an intensive training bootcamp environment.

Almost 15 state government engagements have commenced in this first year of administration, with the goal of incentivising them to provide bankable tourism sites in their states. The Ministry aims to promote over 300 tourist sites and 30 festivals across 770 local governments in Nigeria.

Festivals such as the Argungu Fishing Festival, Calabar Carnival, and Eyo Festival have become significant economic drivers, attracting tourists and generating revenue for local businesses.

Festival-driven tourism has the potential to increase local business revenues by 30%, which is a key objective for the Ministry of Tourism.

Tours and Evaluation of Tourism Assets

As part of the Ministry’s mission to rejuvenate Nigeria’s tourism sector, Honourable Minister, Lola

Ade-John has embarked on extensive familiarisation tours of key tourism assets across the country, already visiting 10 sites such as Obudu Mountain Resort, King Kosoko Museum, and Ikogosi Warm Springs. These visits serve to assess and promote Nigeria’s diverse tourism sites, ensuring they meet international standards and are properly marketed to attract both domestic and international tourists. The purpose of these visits is multifaceted: to evaluate the current state of the sites, identify areas needing improvement, engage with local stakeholders, and promote these destinations on a global scale.

The impact of these tours has been significant. Bringing attention to these sites will expedite refurbishment projects and initiate investment opportunities that will lead to improved visitor experiences and increased tourist arrivals. The enhanced visibility and subsequent increase in visitors have stimulated local economies, generating jobs and fostering sustainable economic growth. For instance, the rejuvenation of Obudu Mountain Resort alone will boost local employment by 15% and increase revenue for nearby businesses by 25%.

Honourable Minister Ade-John’s efforts to reform the economy through tourism has targeted key cultural and natural sites to boost local economies and promote inclusive growth. Furthermore, plans to collate and assess historic sites across the country to position Nigeria as a leading destination of UNESCO heritage sites is a key part of the Honourable Minister’s agenda.

Partnerships with Private Sector

The Honourable Minister of Tourism has engaged in multiple partnerships with private sector entities to bolster Nigeria’s tourism industry. These partnerships aim to provide necessary investments in infrastructure, technology, and marketing, ensuring that Nigeria’s tourism potential is fully recognised. Memorandums of Understanding (MOUs) are underway with over 10 organisations to facilitate these collaborations, bringing in expertise and financial resources to upgrade tourist sites and services.

These collaborations have already shown positive economic impact. Private sector partnerships have also enabled the development of new tourism products and services, enhancing the overall tourist experience and generating additional revenue streams.

Diplomatic Partnerships and Global Economic Impact

Honourable Minister, Lola Ade-John has connected extensively with ambassadors and representatives from over 10 countries, including Spain, Germany, Indonesia, Korea, Israel, Cuba, and Saudi Arabia. These diplomatic partnerships aim to foster tourism through mutually agreed initiatives, including cultural exchanges, joint marketing campaigns, and infrastructure development. The global economic impact of these partnerships is profound. By aligning Nigeria’s tourism strategies with international best practices and leveraging diplomatic ties, the country will see a 15% increase in international tourist arrivals. This influx of foreign tourists will boost foreign exchange earnings, contributing positively to Nigeria’s GDP.

Civic and Stakeholder Engagements

Effective stakeholder assignation is critical to the success of Nigeria’s tourism initiatives.

Honourable Minister, Lola Ade-John has met with numerous key players in the private and public sectors, such as the Federation of Tourism Associations of Nigeria (FTAN), Association of Nigerian

Journalists and Writers of Tourism (ANJET), and National Association of Nigeria Travel Agencies

(NANTA), to foster unity and collaboration to instigate tourism development.

These civic commitments have the potential to drive notable economic impact. By involving local communities and stakeholders in the tourism development process, the Ministry has ensured that tourism projects are sustainable and community-driven. The approach will lead to a 20% increase in community-based tourism initiatives, generating local employment and boosting local economies.

Events and Appearances

Effective promotion of Nigeria as a premier destination requires significant networking to identify and attract investment. Honourable Minister Ade-John has actively engaged with public and private organisations, events, and potential partners, attending almost 30 events as a guest of honour and speaker both locally and globally, to build Nigeria’s strong profile. She has been present at events such as the World Tourism Forum Institute, Cross Roads of Culture, International Hospitality, Tourism and Eco-Sustainability Forum, and Future Hospitality Summit in Riyadh, Saudi Arabia.

Endorsements

Collaborative projects with over 20 organisations to promote Nigeria’s rich historic and cultural heritage both domestically and globally have been established with institutions such as the Nigerian Conservation Foundation, Hunters and Forest Security, Afro Flavour, Bamboo Association, IPADA, ALGOFEST, and Arewa Adventures. These efforts are expected to create sustainable economic and job opportunities as well as promote Nigeria worldwide.

Conclusion

Despite unprecedented direct and indirect challenges such as insecurity, insufficient funds, and inadequate tourism infrastructure, in just one year, Honourable Minister Lola Ade-John has made significant strides in revitalising Nigeria’s tourism sector. By aligning her strategies with President Tinubu’s Renewed Hope Agenda, she has stimulated economic growth, revived the potential for improved infrastructure, and promoted Nigeria’s rich cultural heritage. These efforts will not only position Nigeria as a premier tourist destination but also contribute to building a safer, stronger, and more prosperous nation.

By

Elizabeth Ofili

SA Media, Communications & Partnerships

FTAN Lagos shifts ‘Cleaning Apapa’ project kick-off

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Mr. Tope Fajemirokun, FTAN Lagos Coordinator

Federation of Tourism Associations of Nigeria (FTAN) Lagos Chapter has announced a shift in the commencement date for its ‘Clean-up and sanitation campaign of Apapa,’ which was earlier scheduled for Saturday, June 29, 2024. 

Mr. Tope Fajemirokun, FTAN Lagos Coordinator

The initial date, was proposed by the members at the Chapter’s general meeting, held on Thursday, 6th June, 2024 at the Secretariat.

The executive members have assured members of the public amongst others that the new date would be decided upon as soon as some administrative measures are resolved.

This information was issued by the Executive members of FTAN Lagos, which noted in the statement that the announcement promises to resolve any questions regarding whether the campaign would ultimately hold.

According to the Coordinator of FTAN Mr. Tope Fajemirokun, who urged the parties involved to work together in order to realise the goals and objectives of the association, said “As a team, we will move FTAN forward by admitting our mistakes and correcting them.”

Fajemirokun, who also serves as National President of the Nigerian Waterfront Boat Owners and Transporters Association, the initiative would be possible with the help of the indigenous people.

An FTAN member Alhaja Basirat Ogunbanjo who decried the state of Apapa said that the area has provided a means of sustenance for over thirty years, pointing out that “Apapa wasn’t as tough as it was but Apapa is as dirty as anyone can ever think.” This according her was the reason business owners and property owners left the area.

She recommended that everyone involved in the project pitch in to make it successful, and also urged the project planning committee to get moving and contact authorities I’m charging Apapa area.

Chairman of the Institute of Tourism Professionals of Nigeria (IITPN), Dr. Mesewaku Tunde added that the association would use the local government as pivot to the project

Director of Documentations, Babs Ademoye said: “We’ll use the media to promote the project. It is his opinion that Lagos State is creating megacities out of individuals who lack mega minds. It transpires that the megacity they are constructing can only be sustained by those possessing enormous brains.

To guarantee that it becomes their way of life, we must sensitise each committee. Sensitization is essential, and in order to promote a cleaner lifestyle, we must plan and raise awareness’, he said.

Among the attendees were; Dr. Mesewaku Tunde, Chairman of the ITPN, Mr. Aworetan Ayomikun, General of the Association of Tourist Boat Operators and Water Transporters of Nigeria, Alhja Basirat Ogubanjo, and Mr. Tunde Kolade, Vice President of FTAN for the South-West. FTAN Vice President South-West, Mr. Tunde Kolade, delivered the closing remarks in the meantime.

FTAN Lagos reunites members with Port Novo boat cruise

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FTAN Lagos at Port Novo in Benin Republic

Federation of Tourism Association of Nigeria (FTAN), Lagos Chapter converged on the Benin Republic over the weekend, to reunite members, as well as, reawaken exciting  activities of the tourism practitioners’ body.

Organised by Mr. Tope Fajemirokun, FTAN Lagos Coordinator, no fewer than 22 people representing affiliated associations of the main body, attended the Ileya Boat Cruise to Port Novo, Benin Republic. Participants visited several tourist attractions in Port Novo and Cotonou, such as Club des Rois, the Amazons of Benin inscription, and Matyre of January 16, 1977.

Speaking to the journalists, during the gathering, the Fajemirokun said: “We want to get back on track after a period of inactivity, and in order to do so, we need to take the members on a trip and get them all together.

I want people to experience beautiful tourism sites within Port Novo, as it is where I do my business, he declared.

He commended the great turnout and thanked the members for ensuring the day was successful. He claimed that without them, the day would not have been successful.

FTAN Lagos members at Port Novo in Benin Republic

However, he expressed optimism that the next meeting would be attended by all members without any hitch.”

Mr. Tunde Kolade, South-West Vice President FTAN said: “We came here to have fun, and I’ve seen some really clean places; in contrast to Nigeria. They manage traffic order without the need for traffic supervisors. Cleanliness is essential. “In light of what I’ve witnessed today, I hope that Nigeria can imitate it and use its abundant tourism resources to develop the country.”

Mr. Oluomo Jamiu Talabi, President of the Lagos Hoteliers Association (LHA) said:  “I feel proud of FTAN for this reunion. I  am excited  that I am part of this memorable outing from Lagos-.Nigeria to Port Novo but it’s worth the time and effort spent  as we were able to visit beautiful monuments and a beach decorated with natures.

A member of the association in the person of Pastor Frank Meke said: “I  believe you are witnessing a nation that is ready to conduct business, willing to learn from its mistakes, and correct it. You have also witnessed a nation that was pretending to be in the tourism business. Thus, Nigeria is faking it to be a tourist destination.”

Ms Olusola Oladimeji, Welfare Lagos Hoteliers Association said: “The tour from Lagos to Benin Republic through the coastal lines was a good concept.”

Tour Guides, Mr. James Anago-Osho, “My father used to take my siblings and me to the bar beach when we were little. Honestly, I can say that what I have seen so far has been encouraging. I also appreciate the president of the Benin Republic. However, I have noticed that the people of the Benin Republic are very interested in tourism, and there is a lot of infrastructure development taking place.

“The environment is really well-kept, the infrastructure development is extraordinary, and the Benin Republic is truly utilising the potential of tourism,” according to Anago-Osho.

Chibuzor Janefrances Ebere

PRO, FTAN Lagos

FTAN Lagos declares ‘Cleaning Apapa’ project

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Mr. Tope Fajemirokun, FTAN Lagos Coordinator

Federation of Tourism Associations of Nigeria (FTAN) Lagos Chapter has disclosed plans to assiduously restore the lost aesthetics of Apapa area of the state.

Mr. Tope Fajemirokun, FTAN Lagos Coordinator

Speaking during the stakeholders’ meeting held at the association’s secretariat, Apapa, Lagos, Coordinator of FTAN Mr. Tope Fajemirokun said that the “Cleaning Apapa” project has been scheduled for Saturday, June 29, 2024.

He urged the parties involved to work together in order to realise the goals and objectives of the association. “As a team, we will move FTAN forward by admitting our mistakes and correcting them.”

According to Fajemirokun, who also serves as National President of the Nigerian Waterfront Boat Owners and Transporters Association, the initiative would be possible with the help of the indigenous people.

An FTAN member Alhaja Basirat Ogunbanjo who decried the state of Apapa said that the area has provided a means of sustenance for over thirty years, pointing out that “Apapa wasn’t as tough as it was but Apapa is as dirty as anyone can ever think.” This according her was the reason business owners and property owners left the area.

She recommended that everyone involved in the project pitch in to make it successful, and also urged the project planning committee to get moving and contact authorities I’m charging Apapa area.

A representative of the Association of Nigerian Journalists and Writers of Tourism to FTAN, Ebere  Chibuzor suggested that the project should focus on the successful commemoration of World Environment Day on June 5, 2024, with the theme “Land Restoration, Desertification, and Drought Resilience.”

Chairman of the Institute of Tourism Professionals of Nigeria (IITPN), Dr. Mesewaku Tunde added that the association would use the local government as pivot to the project.

The Director of Documentations Babs Ademoye said “We’ll use the media to promote the project.” It is his opinion that Lagos State is creating megacities out of individuals who lack mega minds. It transpires that the megacity they are constructing can only be sustained by those possessing enormous brains.

To guarantee that it becomes their way of life, we must sensitise each committee. Sensitization is essential, and in order to promote a cleaner lifestyle, we must plan and raise awareness’, he said.

Among the attendees were; Dr. Mesewaku Tunde, Chairman of the ITPN, Mr. Aworetan Ayomikun, General of the Association of Tourist Boat Operators and Water Transporters of Nigeria, Alhja Basirat Ogubanjo, and Mr. Tunde Kolade, Vice President of FTAN for the South-West. FTAN Vice President South-West, Mr. Tunde Kolade, delivered the closing remarks in the meantime.

Chibuzor Janefrances Ebere

PRO, FTAN Lagos

Tour operators pick Kwara for 8th AGM, to showcase state to global tourism market

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NATOP President, Ime Udo delivering her welcome address during the AGM in Ekiti, last Friday, July 14

Umbrella body of tour operators in the country, the Nigeria Association of Tour Operators (NATOP) has pledged its commitment to marketing tourism assets in Kwara, as it gears towards its 8th Annual General Meeting (AGM) slated to hold in Ilorin.

NATOP President, Ime Udo delivering her welcome address during the AGM in Ekiti, last Friday, July 14

National President of NATOP, Mrs Ime Udo, who disclosed this during a virtual media briefing in Lagos on Friday, also added that the 2024 AGM of the body is billed to hold from July 17 to July 20 in Ilorin, Kwara.

Udo who disclosed that the essence of marketing the sites was to attract local and international tourists to the state and most especially, the ancient city of Ilorin, added that NATOP is in partnership with the Kwara Government to host the AGM.

“It has always been our tradition to host our AGM in different states of the federation to deliberately put searchlight on the tourism potential in each state.

“Our 8th AGM would hold from July 17 to July 20 in Ilorin, Kwara state. So, we have planned to market most of the sites in Kwara state as local and global choice destinations.

“We will be visiting Sobi Hills, Owu falls, the University of Ilorin Zoological Garden and iconic places where local fabrics of Aso-oke are made.

“We were in Ekiti last year. We did the same marketing for the state and we are set to do it again in Kwara state this time,” she said.

According to Udo, states have become eager to host NATOP AGM annually,which she said, is a testament to the success of previous AGMs.

Udo revealed the theme for the AGM as “Tourism as Catalyst for Progress, Peace and Partnership”.

She said the theme was carefully coined to address salient issues of insecurity and the need for tourism industry players to improve on collaborations.

Speaking further on the AGM, Mrs Bolaji Mustapha, Deputy President of NATOP, who also doubles as the Chairperson, Planning  Committee for the AGM, said July 18 would feature a conference at the Banquet Hall, GRA, Ilorin.

According to her, this segment of the programme will have a keynote speaker address important issues in the industry, as well as panel sessions.

“July 17 is for arrivals. For 18th, we will hold the conference. On the 19th, we will have the city tour of Ilorin while every delegate returns to their destination on July 20.

“As tour operators, we want to encourage Nigerians to travel within the country. That is the reason we go extra miles to identify hidden tourism sites and promote them.

“During the AGM, we will have a tour of Ilorin. We will have each local government area showcase all their cultural and tourism endowments so that all tour operators present will be better informed on what to market.

“We are set to open Kwara state up for tourism,” she said.

Minister leads Nigeria’s delegation to 121st UN Tourism Executive Council

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Minister of Tourism, Lola Ade-John (middle) with the UN Tourism Secretary General, Mr Zurab Pololikashvili (left) at the 121st Session of the UN Tourism Executive Council meeting in Spain

Nigeria has joined 11 other elected African member countries to participate at the 121st session of the United Nations Tourism Executive Council held in Barcelona, Spain.

Minister of Tourism, Lola Ade-John (middle) with the UN Tourism Secretary General, Mr Zurab Pololikashvili (left) at the 121st Session of the UN Tourism Executive Council meeting in Spain

According to the Ministry of Tourism statement, the country was represented by the Minister, Lola Ade-John, as the event further ‘reinforces Nigeria’s commitment to advancing global tourism.’

The Council, which meets biannually, serves as the governing body of UN Tourism. In collaboration with the Secretary-General, the Council is responsible for making pivotal decisions on various aspects of the organization and its initiatives, which are subsequently presented to the General Assembly for ratification.

The ministry further disclosed that Nigeria’s presence in the Executive Council ‘highlights the nation’s growing influence and dedication to promoting tourism as a key driver of economic growth, cultural exchange, and sustainable development.’

Remarking, the minister, Lola Ade-John, expressed her gratitude for Nigeria’s role in the Council and reaffirmed Nigeria’s commitment to contributing to the global tourism agenda.

“Our participation in the UN Tourism Executive Council is a testament to Nigeria’s vibrant tourism sector and our dedication to fostering international cooperation in tourism. We look forward to working closely with other member states to promote sustainable tourism practices that benefit all,” she said.

The Nigerian minister further emphasized the country’s ongoing initiatives to enhance its tourism infrastructure, improve visitor experiences, and protect its cultural and natural heritage. Nigeria’s active participation in the UN Tourism Executive Council will further these efforts, providing valuable opportunities for collaboration and knowledge exchange with other leading nations in the tourism sector.

Continuing, the minister stressed that as the country ’embarks on this new chapter within UN Tourism, it remains committed to leveraging its rich cultural heritage, diverse landscapes, and hospitality to attract tourists from around the world, contributing to the global tourism industry’s growth and sustainability.’

Taxes, levies, others top discourse, as Lagos MDAs meet T&H operators

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Private sector panel of the just-concluded engagement session with stakeholders in Lagos, held last Thursday at the Eko Hotel, Victoria Island

[By VICTOR NZE]

Factors militating against an ideal working environment, relationship and understanding between regulators, policy formulators, on one hand, and practitioners in the Tourism and Hospitality (T&H) industry in Lagos state were laid bare at a one-day stakeholders’ forum convened by the state’s Ministry of Tourism, Arts and Culture, last Thursday.

Private sector panel of the just-concluded engagement session with stakeholders in Lagos, held last Thursday at the Eko Hotel, Victoria Island

This is further as burning issues  bordering on perceived multiple taxation, arbitrary levies, non or late communication of laws to operators, operational safety concerns, policy making, and other industry challenges, topped discussions at the highly interactive session which attracted notable T&H industry operators from across the state.

The forum convened by the state’s Commissioner for Tourism, Arts and Culture, Mrs Toke Benson-Awoyinka at the Eko Hotels and Suites, also presented a veritable platform for heads of other ministries, agencies and departments of the Lagos Government to clear perceived misconceptions held by T&H operators against some controversial regulatory policies enforced by the former in the industry.

Tagged; ‘Engagement Session with Tourism Stakeholders in the hospitality sector on current industry challenges, emerging trends, policy frameworks, and collaborative opportunities within the entire hospitality value chain,’ the forum featured panellists comprising industry and related players from the public and private sectors of the state.

While the regulators berated the T&H industry operators for non-compliance with laws and operational guidelines enacted in the state, industry operators blamed the former for acting unilaterally in what they described as the arbitrary formulation and enforcement of laws.

However, according the industry operators, the state government’s agencies continually fail to carry them in the guidelines formulation processes until these ‘anti-industry’ laws are finally enacted.

On their part, the various heads of agencies, who took turns to explain their works and guidelines affecting the T&H industry, accused some industry operators of what they called a case of ‘bigmanism,’ for deliberately refusing to comply with laid down industry best practices already practiced in other climes.

Panellists of the just-concluded engagement session with stakeholders in Lagos, held last Thursday at the Eko Hotel, Victoria Island

The forum featured two panel sessions, with the first which had as its topic; ‘Enhancing Compliance in the Hospitality Sector,’ featuring heads of MDAs in the Lagos government, including General Manager of the Lagos State Transport Management Authority (LASTMA), Mr Bakare Oki; GM, Lagos State Safety Commission, Mr Lanre Mojola;  Hon Shola Giwa, the Special Adviser to the Governor on Transport; Mr Abdul Ogungbo, the Special Adviser on Tax to the State Governor; GM, Lagos State Environmental Protection Agency, Mr Tunde Ajayi; Chairman, Lagos Inland Revenue Service (LIRS), Mr Ayodele Subair; GM, Lagos State Parking Authority, Mrs Olabisi Adelabu; and moderated by Ms Mojibade Sosanya.

The panelists noted that while collaboration among stakeholders had become imperative for growth and its sustenance in the industry, the problem of what they called ‘bigmanism,’ was a major stumbling block, as according to them, some operators in the industry see themselves as being above the law, and by extension, negating compliance.

According to them, getting operators to comply with regulatory frameworks enacted by the policy makers was key to driving development in the sector.

Mr Ogungbo, the Special Adviser on Tax Matters to state Governor Babajide Sanwo-Olu, explained that claims of multiple taxation by the state agencies on business owners were a misconception, as, according to him, agencies were merely collecting levies aimed at boosting the state’s revenue, which are not part of the statutory taxes.

Also, the GM, Lagos Parking Authority, Mrs Adelabu urged business operators to report to her agency any local government area or council extorting from any parking levy, adding that only her agency was authorised by the law to collect such levies on residents and T&H industry operators.

This is as the LIRS chairman, Mr Subair urged business operators to ensure compliance with the tax laws as regulated in the state.

The second session had as its topic; ‘Public-Private Partnerships: Strengthening Collaborative Efforts,’ and featured a host of top industry operators, including; Chief Samuel Alabi, President of the Hotel Owners and Managers Association, Lagos Chapter and immediate past Chairman, Board of Trustees of the Federation of Tourism Associations of Nigeria (FTAN); Mrs Tannaz Eterbarian, president of the Restaurants, Cafes, Bard and Clubs; Mr Richard Shittu, CEO of Cico Beach, Hotels & Resorts; and a top restaurateur, Mr Mustapha Olasunkanmi, moderated by journalist and radio producer, Mr Frank Meke.

Panellists were all in agreement on claims of multiple and arbitrary taxation and enforcement of controversial laws on operators in the state, just as they frowned at the decision-making processes at the public sector which they noted often excluded them until it got to enforcement stage.

Confronting the LIRS Chairman, Mr Subair on the latter’s claims that the tourism development tax was not strange to the local environment alone, Chief Alabi cautioned the local policy maker to avoid misplacing facts, adding that the said tax was not applied in the same was as obtained in other climes.

According to Alabi, proceeds from the collected tourism tax was channelled to the growth and development of the T&H sector in other parts of the world, except in Nigeria ‘where it is just another form of tax used to boost revenue for the entire economy.’

On PPPs and collaborating with the public sector, Alabi expressed skepticism, citing the numerous ongoing cases at the law courts, including the Supreme and the appeal courts over right of legislation in the T&H industry, as he concluded that ‘as long as government feels it has the sole right to rule over the industry, the problem will linger.’

Summing up the position of the operators, Mr Olasunkanmi provided a list of the ways out of the present situation between regulators and operators in the state.

“We need a regulatory framework in the state to serve as guide for industry operators, a PPP arrangement, perhaps deployment of technology, partnership of both public and private sector people in running the industry, funding windows for prospective investors, dispute resolution mechanism in the state for industry related issues.

Commissioner for Tourism, Arts and Culture, in Lagos, Mrs Toke Benson-Awoyinka at the just-concluded engagement session with stakeholders in Lagos, held last Thursday at the Eko Hotel, Victoria Lagos

Earlier the commissioner, Mrs Benson-Awoyinka described the stakeholders’ forum gathering as ‘long overdue,’ in view of ‘happenings in the hospitality sector, emerging trends and the need for us to always share views on how to improve this sector and continue to operate in line with acceptable best practices.’

“This sector does not only provide employment to thousands but also serves as a gateway for showcasing our rich cultural heritage, vibrant arts scene, and unparalleled hospitality.

“However, we are all not unaware of the significant challenges our industry faces, from the aftermath of the COVID-19 pandemic to evolving customer expectations and increased competition.

“With this gathering, we want to address these challenges head-on. We must adapt to the changing landscape by embracing new technologies and sustainable practices. Emerging trends in this sector such as digital transformation, eco-tourism, and personalized customer experiences are reshaping the way we operate. It is imperative that we stay ahead of these trends to remain competitive and relevant. In Lagos State, we are committed to creating an enabling environment for the hospitality sector to thrive,” the commissioner said.

According to her, in convening the stakeholders’ session, her ministry considers collaboration as ‘key to achieving our objectives.’

“By working together, we can create a seamless and memorable experience for tourists who depend on such data in that critical decision on destination choice.The sanctity and safety of your establishment also comes into focus, drugs, vices and environmental nuisances play a major role and such must be curbed to further make us a destination of choice and enhance Lagos as a LIVE WORK AND PLAY environment.

“We must leverage our collective strengths to build a robust and resilient hospitality sector.

“In the same vein, some of your questions and agitations would be attended to from the government perspective while listening to our first panel made up of head of agencies whose mandates relate to this important sector from safety to environment to parking management and taxation. They would also be sharing their thoughts on how we can all synergize for a better hospitality sector,” she stressed.

Benson-Awoyinka, therefore, urged T&H industry operators in the state to ‘continue to organise ourselves orderly and conduct our businesses in the most professional manner. I encourage you all to engage actively in today’s discussions, share your insights, and explore new partnerships.’

“Your feedback is invaluable in shaping the future of tourism in Lagos State. Together, we can overcome the challenges, harness the opportunities, and set new benchmarks for excellence,” she stated.

The government/industry stakeholders’ parley follows barely four days after the Tourism, Arts and Culture ministry took its turn at the just concluded 2024 Annual Ministerial Press Briefing organized by the Lagos State Government, as part of state Governor Mr. Babajide Sanwo-Olu’s first year of this second tenure in office commemoration.

The commissioner, Benson-Awoyinka at the Bagauda Kaltho  Press Centre, Monday, May 27, reeled out the ministry’s achievements recorded in the last two calendar years, including the recent tripartite MoU signed with the Standards Organisations of Nigeria (SON) and the Federation of Tourism Associations of Nigeria  (FTAN ) for the establishment and implementation of standard operating procedures (SOPs) in the T&H industry in Lagos State.

The agreement sees the SON introduce domesticated operational ISO-based standard procedures for T&H operators in Lagos in a bid to lift service delivery in the industry.

Tourism minster bags NIHOTOUR Fellowship

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Minister of Tourism, Lola Ade-John with her NIHOTOUR Fellow award 2

Minister of Tourism, Lola Ade-John, has been honored with the prestigious Fellowship by the National Institute for Hospitality and Tourism (NIHOTOUR).

Minister of Tourism, Lola Ade-John with her NIHOTOUR Fellow award 2

This accolade, presented during the NIHOTOUR Annual General and National Lecture (AGNL) event, recognizes her exceptional visionary approach, dynamic leadership, public spiritedness, and substantial contributions to the public service.

The conferment of this Fellowship highlights Minister Ade-John’s unwavering commitment to advancing the tourism sector in Nigeria. Her efforts have not only spurred significant growth in the industry but also enhanced the global reputation of Nigeria as a prime tourist destination.

Director General and CEO of NIHOTOUR, Alhaji Nura Sani Kangiwa, while presenting Ade-John with the honour, praised the minister’s contributions during the event.

“Minister Lola Ade-John exemplifies the excellence and dedication that we seek to honor with this Fellowship. Her visionary approach and dynamic leadership have greatly benefited the hospitality and tourism sector in Nigeria,” the NIHOTOUR DG stated.

Responding, Ade-John expressed her gratitude, acknowledging the support of her team and the collaborative efforts of industry stakeholders.

“I am deeply honored to receive this Fellowship from NIHOTOUR. This recognition is a testament to the hard work and dedication of everyone involved in promoting and developing our nation’s tourism sector.”

Tourism minister harps on collaboration among policy makers, as 2024 AGM ends in Abuja

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Tourism minister, Ade-John at the just-concluded Annual General Meeting (AGM) with some state commissioners of tourism in the country, permanent secretaries and directors of tourism from the 36 states of the federation, including the Federal Capital Territory (FCT) held at the Sandralia Hotel in Jabi, Abuja, from May 14-15

Minister of Tourism, Lola Ade-John has reiterated the imperative of collaboration among key policy makers in overcoming existing industry challenges in the country.

Tourism minister, Ade-John at the just-concluded Annual General Meeting (AGM) with some state commissioners of tourism in the country, permanent secretaries and directors of tourism from the 36 states of the federation, including the Federal Capital Territory (FCT) held at the Sandralia Hotel in Jabi, Abuja, from May 14-15

The minister who was speaking during the just-concluded Annual General Meeting (AGM) with the 36 state commissioners of tourism in the country, including the Federal Capital Territory (FCT), also stated that collaboration will further ‘create an environment conducive to sustainable growth and prosperity.’

The AGM, which had in attendance state commissioners, permanent secretaries and directors of tourism from the 36 states of the federation, held at the Sandralia Hotel in Jabi, Abuja, from May 14-15.

The event marked a significant milestone in fostering collaboration and innovation within Nigeria’s vibrant tourism industry.

The two-day gathering also brought together key stakeholders including representatives from the Federal Ministry of Tourism, as well as delegates from various government agencies, tourism associations, and private sector practitioners.

In her keynote address, keynote address, the minister underscored the importance of collaboration and unity in harnessing the immense potential of Nigeria’s tourism sector.

This is also as she emphasized the need for concerted efforts to overcome existing challenges and create an environment conducive to sustainable growth and prosperity.

“As Nigeria continues to position itself as a premier tourism destination, events like the Annual General Meeting serve as catalysts for progress, driving innovation, and fostering collaboration across the industry.

“The Federal Ministry of Tourism remains committed to advancing the nation’s tourism agenda and looks forward to building on the momentum generated during this successful gathering,” the minister said.

During the meeting, participants engaged in robust discussions aimed at addressing challenges and exploring opportunities for growth and development within the sector.

Key topics included; the enhancement of tourism infrastructure, the importance of reliable tourism statistics for informed decision-making, and strategies for promoting sustainable tourism practices.

Technical sessions featuring presentations on topics such as community-based tourism and unlocking Nigeria’s tourism potential provided valuable insights and sparked constructive dialogue among attendees.

The event culminated in the formulation of actionable resolutions designed to propel the industry forward, including initiatives to establish a comprehensive tourism development fund and strengthen partnerships between government entities and the private sector.

Tourism minister, Ade-John receives Gabon’s First Lady with Prince Harry, wife in Abuja

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(From left): Minister of Tourism Lola Ade-John, Prince Harry and Duchess Meghan Markle, with Her Excellency, Mrs. Zita Oligui Nguema, First Lady of Gabon, at the Presidential Wing of the Abuja airport

Minister of Tourism, Ms Lola Ade-John, weekend, in Abuja, received the visiting First Lady of the Republic of Gabon, Mrs Mrs. Zita Oligui Nguema, at the Presidential Wing of the Nnamdi Azikiwe International Airport in Abuja.

(From left): Minister of Tourism Lola Ade-John, Prince Harry and Duchess Meghan Markle, with

Her Excellency, Mrs. Zita Oligui Nguema, First Lady of Gabon, at the Presidential Wing of the Abuja airport

Mrs Nguema was accompanied on the visit to Nigeria by the son of the ruling King of England, and Duke of Sussex, Prince Harry with his wife and Duchess of Sussex, Princess Meghan Markle.

According to the ministry’s spokesperson, the prestigious meeting, which took place on Monday, May 13, 2024, marked a significant exchange of diplomatic and cultural ties between Nigeria and Gabon, as the Nigerian minister also used the opportunity of the encounter to reaffirm her dedication to fostering global connections and promoting tourism, graciously hosted the distinguished guests.

The occasion at the Presidential Wing, also witnessed the Minister of Tourism, Ms Ade-John extend a warm welcome to Mrs Nguema, just as she stated that it was not only an opportunity for diplomatic dialogue but also a chance to celebrate shared values and interests.

The meeting showcased a moment of camaraderie and mutual respect among these influential figures, further signifying a promising step forward in bolstering bilateral relations and fostering collaboration in various domains, including tourism, culture, and socio-economic development.

The Prince and his wife were in to promote the Invictus Games, an initiative the former founded to support the rehabilitation of wounded and sick service members and veterans, including Nigerian soldiers engaged in a 14-year conflict against Islamic extremists.

While in the country, the Prince visited the Defence Headquarters in Abuja and Kaduna State, while his wife, the Duchess Meghan co-hosted the Women in Leadership event in Abuja.

The Gabon First Lady, Mrs Nguema was also in attendance at the Women in Leadership event in Abuja.

The Sussexes have since departed Nigeria after a whirlwind 72 hours in the country.